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Press Release

Press Releases 2016


Bollywood Movie 'Madaari' – Co-Produced by Nishant Pitti, CEO and Co-Founder of EaseMyTrip.com


Madaari
Easy Trip Planners Pvt. Ltd. (EaseMyTrip.com) is an established name in travel industry of India, which was founded by Pitti brothers (Nishant Pitti & Rikant Pitti) in the year 2008. The company has earned a good reputation by strengthening its customer base. Along with India, EaseMyTrip has made its overseas presence at destinations like Bangkok, Dubai, Maldives and Singapore by opening its branches.

For the branding of the company, founders of EaseMyTrip have always taken innovative steps. This is the reason; they have become promotion associates and travel partners of about 17 Bollywood films. To boost the branding initiatives of company, Mr. Nishant Pitti, the CEO of EaseMyTrip.com, entered into the business of film production.

Mr. Pitti co-produced Bollywood film 'Madaari', which is going to release on 22nd July, 2016 in theatres. Irrfan Khan is playing lead role in the film but other actors of the film haven't been revealed yet. The film is based on a true mishap due to which lots of people got injured and a number of lives have been lost. This unfortunate incident happened when the part of an under-construction overhead metro rail bridge on Andheri-Kurla road collapsed. The director of the film Nishikant Kamat did huge research on this incidence as such sensitive subject needed depth information in its portrayal. Nishikant Kamat is the director of many popular films like Mumbai Meri Jaan, Force, Drishyam and Rocky Handsome.